Wednesday 18 September 2019

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KENAF TALK

 

  1. BACKGROUND

1.1 Is a direct downstream of NKTB's method to meet target groups as part of the kenaf industry promotion programme.

     1.2 This program is also a Meetup Customer Day where the NKTB management can identify and resolve the problem directly in the field.

 

2. PROGRAM OBJECTIVE

 2.1 Attracting interest groups, especially former tobacco growers, B40 groups or community groups such as associations residents or NGOs to join the kenaf industry

   2.2 Promoting new NKTB programs

  2.3 Identify the suitability of industrial programs that can be implemented such as cultivation or other programs such as One Million Kenaf or KUR

   2.4 Solve problems at grassroots target groups

   2.5 Friendly people between locals and local leaders.

 

3. IMPLEMENTATION METHODS

    3.1 Involve NKTB High Management or local leaders if necessary

    3.2 Relaxing meetings at stalls, community centers, mosques or community groups on a small and informal scale.

    3.3 Delivery of information and current issues of kenaf industry

    3.4 Taking information of the problems arising for direct settlement action

    3.5 Registration of interested growers

    3.6 Mini exhibit (if applicable)